Digital Product School
• Having your own digital products gives you the ability to generate a 6-figure online business which will sell for you online 24/7, 365 days a year on autopilot.
• Selling information products are not only cheap to produce, they are also very easy to produce.
• A successful info product is one that gives people information, usually a solution to some sort of problem.
• Information products can be made in video form, as an eBook, or as an audio recording.
• Creating digital info products is a lot easier than you think (when you know how)
• Your product doesn’t need to be perfect
• Your biggest hurdle to overcome in actually creating your information product is your mindset.
• You can have the best product in the world, you need to sell it to people who need it to make profit
• If you have a list, make sure you email them about your new product, offer them a better deal than anywhere else.
• Start sending at least 1 JV letter per day, to get JV’s on boards in promoting your launch in exchange for a commission.
• Experiment with paid advertising like Google Ads and Bing Ads to get customers and sales
• Offer your product in the Warrior Forum Special offer section if its related to marketing.
• Start putting you product on marketplaces like Clickbank, Jvzoo and Warrior Plus
• Offer affiliates good commission and support as one good JV can get you hundreds of sales. They do all the leg work in driving traffic to your product.
• Get your product good enough and out there
• Always improve your product over time with feedback from your audience
• Test, track and improve everything you do
• Remember to always make your offer unique
• Each little improvement will make you products conversion rate better which equals more money in your pocket.
• Anyone can do this
• Creating information products to sell online is, I think, one of the most exciting and accessible businesses EVER
• Get started now!
• To generate profitable digital products, they need to solve a problem
• Make sure the problem it solves has a mass audience
• If in doubt always go for niches which all already proven to sell well
• If a product already exists, that is a good sign, this should not put you off, you can always create your own version with your twist
• People buy multiple products in the niches they have interest in
• A product that solves a problem people are looking for quickly and easily is a sure-fire winner.
• Digital products come in all formats, eBooks, video, audio etc.
• Choose the right format for your product, a format which will help you explain the solution the best
• Ebooks – you can use Microsoft Word or Open Office
• Video – Use a screen recording tool, or a camera
• Audio – Audacity is a great open-source audio tool for products like interviews
• Get a digital cover made for your product. Design it yourself or outsource it on freelance sites.
• PST stands for Price, Sales Page and Testimonials
• Get your price right, base it on your competitors
• Think about giving away some free information or part of your product to free to build a list and then sell your product
• Create your sales page, study the sales pages of profitable products and model the structure
• Come up with a benefit driven headline for the top of your sale page
• Structure your copy on the sale page in small paragraphs, and sub headings. Also use bullet points.
• Make sure your page has a clear call to action “Get Access to This Product Now”
• Use real scarcity. If your product is limited in copies or is closing with X hours, make sure you stick to it, don’t say it will close, or say the price will increase and then don’t action that.
• Start gathering testimonials to put on your sales page
• Provide free copies of your product to friends, people in forums/ groups in exchange for reviews.
• Stop buying multiple eBooks and start using this step-by-step plan
• Take action, consistent action in creating your first information product
• It takes work to get results
• The path to success is all down to you. One person will create a digital product empire with this information and other will do nothing.
• If you ever question is the work worth it, will it work, just know its all worth it and it does work!
• Once you create your first product, make sales and get customers. You have the blueprint to rinse and repeat.